Check out this roundup of fresh drink innovations that have made their debut this year, and are already flying off the shelves, along with some classics.

New Drinks

Vizzy Max

From all-nighters to midnight dance parties, life is all about embracing bold new experiences you’ll never forget. That’s where Vizzy’s lit new vibe comes into play – Vizzy Max, a new hard seltzer with vibrant flavours and 7% ABV, is sure to make your nights GLOW.

Since arriving on the seltzer scene, Vizzy has always brought a splash of extra to any occasion. Now, Vizzy is turning it up a notch with Vizzy Max, available in four next-level, exotic dual flavours – Passionfruit Kiwi, Papaya Pineapple, Dragonfruit Mango and Blueberry White Peach – there’s a Vizzy Max for every vibe. 

Simply Spiked Peach

Simply Spiked Lemonade  is a line of bold, full-flavoured spiked lemonades crafted from the lemonade experts at Simply. Made with 5% REAL fruit juice that has been squeezed and concentrated, plus a little fizz, these beverages are bursting with sweet and tart lemonade flavour.

This year, Simply is launching a new flavour across Canada– PEACH. The new line features three delicious flavours: Signature Peach, Strawberry Peach & Kiwi Peach.

Coors Seltzer Island Breeze

With three new mouth-watering flavours, the Coors Seltzer Island Breeze variety pack is sunshine in a can, helping transport tropical dreamers across Canada to warmer climates. The newly launched hard seltzers are available for purchase at your local liquor store today, to satisfy that sunshine craving anytime, anywhere. 

The new cocktail-inspired flavours – Mango Sunset, Pineapple Colada and Watermelon Daiquiri – are ideal for any occasion this spring and into the summer. The naturally flavoured seltzers have only 90 calories and 1 gram of sugar and are best served chilled, either straight from the can or over ice. Cocktail umbrellas and kicking your feet up are optional, but encouraged. 

Liquid I.V. Hydration Multiplier  

With Liquid I.V. Hydration Multiplier’s NEW and limited-edition Popsicle® Firecracker® flavour , staying hydrated has never been more fun. Inspired by the refreshing and beloved rocket Popsicle, this delicious new, limited-edition flavour will transport you to summers spent running through your sprinkler while school is out. This limited-edition citrus-fueled, lemon lime, tart cherry and raspberry flavour only available at Costco will make staying hydrated a truly refreshing treat for those hot and sunny summer days.

Classic Products

Simply Spiked Lemonade

One of Canada’s favourite juices, Simply Juice, just became spiked! Quickly gaining attention for its cheeky balance of sweet and tangy flavours during its 2021 U.S. launch, Simply Spiked Lemonade is now available across Canada. The new summer staple is made with REAL fruit juice and available in three unapologetically tasty flavours: Signature Lemonade, Strawberry Lemonade, and Blueberry Lemonade. Pick up a three-flavour variety pack or a single serve of Signature Lemonade at participating liquor retailers today.

Coors Light

Coors Light is the mountain cold refreshment that you reach for when you’ve made the chill choice. The 4.2% ABV light beer is lagered, filtered and packaged cold to ensure that every Coors Light is as refreshing and crisp as the Rockies themselves. When the mountains turn blue, you know it’s as cold as the Rockies.

Available at liquor and beer stores across Canada.

AriZona Hard Iced Tea

Inviting back memories and favours of the 90’s with the Arizona Half and Half. A new take on an old classic, this fan-fave vodka-based beverage gives you the same great taste you remember, with a new twist: 5% alcohol. 

Made from 100% Real Brewed Green Tea with Ginseng Extract & a touch of honey, AriZona Hard Green Tea is the perfect excuse to give the same old seltzers you’ve been drinking a break this summer. For fruity flavour, try Peach Iced Tea for peach notes or Lemon Iced Tea for sweet citrus notes. And for those who want the best of both worlds, AriZona Hard Half & Half Iced Tea Lemonade’s bright citrusy taste of lemonade blends with the cool, refreshing taste of iced tea to deliver a delicious and unique flavour palette that will keep your taste buds buzzing.